Ferrero North America

Ferrero entered the North America market in 1969 with Tic Tac mints and continues to bring joy with iconic brands like Ferrero Rocher, Kinder, Nutella, Tic Tac, Butterfinger and Crunch. Ferrero recently expanded its portfolio with the addition of Keebler, Famous Amos, Mother’s Cookies and other distinctive cookie brands. Ferrara is a privately held Ferrero-affiliated company, operating as part of Ferrero’s broader group of confectionery businesses.

More Info on Ferrero North America

For over 70 years, Ferrero has been creating products. Ferrero started as a small family bakery in Alba, Italy, and has grown into one of the largest confectionery companies in the world. Today, the Ferrero Group’s reach extends across 55 countries on five continents, with its brands distributed in more than 170 countries under the leadership of its executive chairman, Giovanni Ferrero. 

Ferrero is the parent company of Ferrara Candy Co.

Products

Micro market and smart cooler operators can evaluate the new single-serve cereal line for school breakfast and snack programs.
July 14, 2026
A new Chips Deluxe Brownie variety brings cocoa and fudge chunks to the brand’s soft-baked lineup. Ferrero brand leaders say the full Chips Deluxe refresh is driven by consumer...
May 6, 2026
Tic Tac brings Dr Pepper’s 23-flavor blend into a portable mint as an LTO.
Feb. 17, 2026
A sweet and salty limited-edition flavor, Salted Caramel Butterfinger pairs the classic flavor of Butterfinger, with its crispy, crunchy, peanut-buttery core, with a salted caramel...
April 18, 2025
As the first permanent flavor added to the Keebler Fudge Stripes product line, the double fudge flavor targets chocolate lovers.
Jan. 29, 2025
Tic Tac Chewy! starts with a crunchy exterior and transforms with a chewy inside.
Sept. 4, 2024
Ferrero introduces Frosty Mint Tic Tac flavor. It's the perfect combination of pleasant mint flavor with an icy wave of freshness.‘Frosty Mint’ is a new intense mint from a leading...
Oct. 24, 2018
Ferrero introduces a new Cool Tropical Tic Tac Gum flavor. Cool Tropical shows impressive test results with 71 percent purchase intent according to TURF Aug 2017, CPT Research...
Oct. 24, 2018

News

Purely Elizabeth
Purely Elizabeth
Ferrero Group plans to acquire Purely Elizabeth, expanding its U.S. breakfast portfolio with granola, oatmeal, cereal and protein products.
Aug. 17, 2026
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WK Kellogg Co adds USDA Smart Snacks cereal options for K-12 food service
WK Kellogg Co launches single-serve Kashi and Kellogg’s cereals that meet U.S. Department of Agriculture Smart Snacks standards for school breakfast, vending and à la carte programs...
Nov. 20, 2025
Ferrero has completed its acquisition of WK Kellogg Co, making the cereal maker a wholly owned subsidiary.
Sept. 26, 2025
ID 94803323 © Maksim Pasko | Dreamstime.com
soccer ball in next stock image
U.S. Soccer and Ferrara have launched a multi-year partnership to “sweeten the fandom” with co-branded campaigns, on-site activations and sampling programs at live events. The...
Sept. 16, 2025
Ferrero North America is giving its Butterfinger brand a seasonal spin with the release of a limited-edition Marshmallow Butterfinger.
Sept. 9, 2025
Ferrara is giving three of its well-known candy brands a new twist, transforming SweeTarts, Lemonhead, and Spree into freeze-dried, crunchy treats with the same classic flavors...
Aug. 27, 2025
ID 212178996 © Margouillat | Dreamstime.com
Nutella
The Ferrero Group has inked an agreement to acquire WK Kellogg Co., adding the company’s portfolio of iconic cereal brands to its lineup, for $23 per share in cash, for an enterprise...
July 10, 2025
SweeTarts / Ferrara Candy
SweeTarts has launched Gummy Halos
SweeTarts has launched Gummy Halos, a ring-shaped gummy candy that blends the brand’s sweet-and-tart flavor experience with an eye-catching, dual-layer design.
May 20, 2025
Sour gummy brand Trolli is betting that snackers seeking a novel frozen treat will enjoy Trolli Gummi Pops. The frozen treats pair the company’s soft, chewy gummy with a sour-...
April 10, 2025
The Ferrero Valentine's Day Index, which examines consumer habits and plans to celebrate Valentine's Day, says chocolate is Cupid’s best friend.
Feb. 11, 2025

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Additional content from Ferrero North America

Power Crunch
Power Crunch
Global sweet-packaged food company Ferrero Group signed an agreement to acquire Power Crunch from Bio-Nutritional Research Group Inc. Ferrero will take over an office site in ...
Jan. 27, 2025
Nonni's Bakery / Ferraro
Nonni's Bakery cookie line
CTH Invest SA, a Ferrero-related company, has agreed to acquire Nonni’s Bakery from Vestar Capital Partners, a private equity firm.
Aug. 6, 2024
While Beetlejuice fans will have to wait until September 6 for the famously stripe-garbed Hollywood spirit — featured in Warner Bros.’ eponymously named movie —to return in a ...
Aug. 6, 2024
Ferrero North America revealed new products and seasonal offerings including Kinder Chocolate at the Sweets & Snacks Expo.
June 8, 2023
Ferrero North America
Nutella
In celebration of the fan-created holiday, World Nutella Day (February 5), Nutella announced the debut of two new products: Nutella B-Ready and Nutella Biscuits.
Feb. 3, 2023
Kinder Bueno introduces "Unwrap and Ungrind," a new addition to its annual coffee program.
Sept. 26, 2022
Revealed in a series of LinkedIn posts, Ferraro Group is making major leadership transiations. Paul Chibe, chief executive officer and president of New Jersey-based Ferrero North...
Sept. 2, 2021
PRNewsfoto/Ferrero USA
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The company announced a $75M expansion of Ferrero's Bloomington, Ill facility, marking the company's first chocolate production plant in the North America. This expansion further...
Nov. 23, 2020