In the U.S. energy drink market, Red Bull held the leading position in 2024, with a market share of approximately 37.4%, based on dollar sales, according to Statista. The brand generated sales of approximately $7.76 billion in 2024.
Globally, Red Bull sold 12.7 billion cans in 2024.
Red Bull unveiled new product innovation for 2017, expanding the successful Red Bull Editions line. Red Bull introduces new Red Bull Purple Edition Sugarfree and Red Bull Lime...
Red Bull Energy Drink Vitalizes Body and Mind. Red Bull consumption is driven by situations, not socio-demographics. Red Bull can be enjoyed by all kinds of people – truck drivers...
Red Bull® North America announces the expansion of the Red Bull Editions product line. The new Editions, which include Red Bull Orange Edition, Red Bull Cherry Edition and Red...
Beginning June 2009, Red Bull will expand its energy options in the U.S. with Red Bull Energy Shot and Red Bull Sugarfree Shot. Red Bull Energy Shot comes in re-sealable 2oz bottles...
The first-ever U.S. Spring Edition from Red Bull — Red Bull Spring Edition Grapefruit & Blossom — is available for a limited time, with and without sugar.
Europe’s leading route-based self-service and office coffee provider said it has entered into a "Power Partnership" with Red Bull. Selecta Group, headquartered in Switzerland,...
May 08, 2019 09:05 AM Eastern Daylight TimeCHICAGO--(BUSINESS WIRE)--IRI®, a global leader in innovative solutions and services for consumer, retail and media companies, announced...
Sales of carbonated soft drinks went up for November, according to BevNET, citing Nielsen data. Overall dollar growth was up 2 percent. The Coca-Cola Co., Keurig Dr Pepper, and...
At the NACS trade show, Red Bull unveiled new product innovation for 2017, expanding the successful Red Bull Editions line. Red Bull introduces new Red Bull Purple Edition Sugarfree...
SANTA MONICA, Calif., March 5, 2015 /PRNewswire/ -- Today, Red Bull® North America announces the expansion of the successful Red Bull Editions product line just in time to give...
Red Bull GmbH has agreed to pay more than $13 million to settle a New York federal court proposed class-action lawsuit for alleged false advertising, according to Law360. The ...
Chaleo Yoovidhya, Thailand’s third- richest man whose energy drink spawned the Red Bull franchise popular with partiers, students, truckers and athletes around the globe, has ...
