Mars Inc. To Reduce Chocolate To 250 Calories Or Less By 2013

Feb. 15, 2012
Mars Inc. plans to reduce the calories in its chocolate sold globally to 250 or less by the end of 2013.

Mars Inc. plans to reduce the calories in its chocolate sold globally to 250 or less by the end of 2013, according to www.confectionerynews.com. For the full story, click here.

Editor’s Insight: Food, beverage and snack manufacturers have responded to the obesity crisis with products that make it easier for consumers to better manage their caloric intake.

Calorie reduction is one of several initiatives Mars Inc. has introduced to promote healthier lifestyles.

The concept of “junk food” emerged as a result of mass production of food products. While industrial production has made food more available at lower prices, “junk food” became an unfortunate byproduct.

The obesity crisis may be the catalyst that will remove “junk food” from our common vocabulary. 02-15-12 By Elliot Maras