Impulsify Inc. reported a 235% increase in the deployments of its ShopPoP self-service kiosk in 2021. The hotel retail software company attributed the gain to demand for self-service technology amid a labor crisis in the hospitality industry, which has many hoteliers seeking ways to reduce traffic at the front desk.
With the grab-and-go retail revenue of hotels showing a 40% rise from 2020 to 2021, as measured by Impulsify POS retail solutions, the demand for packaged food and beverage has become a consequential burden for front desk teams, Impulsify noted.
"Hospitality is a resilient industry for sure, but these front desk associates are exhausted," said Impulsify chief executive Janine Williams.
In its report, Denver-based Impuslify noted that guests opt for a self-service checkout for 92% of retail transactions in venues where a kiosk is available.
The company's announcement did not provide comparable year-over-year installation data.