Operators – This is Your Time to Shine!

Aug. 27, 2020

Steve Orlando, an experienced operator of 10 years who co-founded Fixturelite, the leading supplier of micro market retail displays, equipment and graphic design features, explains the many benefits of using the Fixturelite Design Tool.  

Over the past several years, I am proud to say that I have helped our clients fight off competitors and sell new accounts on many occasions, with excellent results. While I would like to attribute this success to my polished sales skills, there is something else at work — a tool that you can add to your arsenal, a tool that will make your presentations shine, a tool that is almost unfair to your competition!

So good – it is almost unfair

I am referring to the Fixturelite Design Tool, a user-friendly technology platform that allows an operator to create a detailed rendition of what the market space will ultimately become. While we provide a great deal of design support for our clients, the Fixturelite Design Tool gives operators a jump start on the competition and offers an impressive way to show the client that they are truly invested in providing an extraordinary workplace refreshment experience.

Fire up the Fixturelite Design Tool

If you are not using the Fixturelite Design Tool, then you are going to be at a competitive disadvantage when you match up with one of our clients, especially today. Chances are, the next time you are selling a micro market location, you will be doing it on Zoom or a similar video platform. Fire up the Fixturelite Design Tool and allow the client to tell you exactly what is important to them in terms of the revamped break room.

Confirm that design, employee safety and market function are top priorities. Identify the client’s vision for the micro market. Once that vision is established, you have an opportunity to take control of the situation and focus on creating the environment that the prospect wants — right in front of the client — using the visual power of the Fixturelite Design Tool.

Take control – close more deals

While we are happy to provide that side by side support, certainly a value-added feature of working with Fixturelite, our Design Tool is easy to learn and easy to use. Your entire sales team can elevate their game to the next level with just a little support from us on how to use the Fixturelite Design Tool to close more deals.

One feature of the Fixturelite Design Tool that really dazzles clients is the “room arranger,” which allows you to move elements around easily, creating a very interactive experience with the client. It captivates the client, gets them involved and plays out very well during a Zoom presentation.

A 100% virtual sale

Last month, one of our clients reported that their team was able to sell, plan and install a micro market account in less than two months, in the middle of the pandemic. The only time the operator physically set foot in the location was on the day of installation. How often does that happen? With the Fixturelite Design Tool, more often than you might think.

Every industry expert is saying the same thing about micro markets right now: The competition is heating up and will soon be more intense than ever before. Align yourself with Fixturelite, the leading supplier of micro market retail displays, seating and design features. We will show you how to use our Fixturelite Design Tool to protect your existing accounts as you grow your business.

Get Fixturelite on your team – Learn more at www.fixturelite.com




March 8, 2018

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