Introducing – The Essentials Merchandiser

Aug. 9, 2019

Fixturelite is excited to announce the availability of the new, Essentials Merchandiser, a two-piece racking display that assembles quickly and delivers maximum merchandising in a small space.  Steve Orlando, co-founder of Fixturelite, the leading supplier of micro market retail displays, seating and design features, said the new Essentials Merchandiser offers many benefits to micro market operators.

Features of the Essentials Merchandiser

·      A custom finished cabinetry look 

·       Utilizes adjustable wood or wire shelving

·       Accepts signage, graphics and lighting 

·       Free standing format 

·       Assembles in minutes 

·       Particularly effective in smaller spaces

·       Can be configured in a variety of ways

·       48 inches wide

·       Base of the unit has two merchandising shelves 

·       Does not require flat wall mounting 

·       Carries more product weight than slatwall versions 

·       At 80” tall, it fits in nicely next to most coolers and freezers

100% Positive Response

“Whenever we roll out a new product, we put prototypes on location to evaluate performance.  With the Essentials Merchandiser, we have enjoyed a 100% positive response – our clients love it,” said Orlando.

“One benefit I know all micro market operators will appreciate.  The Essentials Merchandiser is very favorably priced compared to similar products that actually have less features,” he added.

The Essentials Merchandiser can be pre-ordered now from Fixturelite will be available for delivery in late August.