Starbucks Debuts Cold Coffee With Plant-Based Protein

Aug. 14, 2018

Starbucks declared that they will begin offering Starbucks Protein Blended Cold Brew in the US and on mobile order & pay as supplies last, according to Starbucks. This new beverage is made with slow-steeped Starbucks Cold Brew, alternative milk and plant-based proteins to create a unique drink. 

A Grande (16 fluid ounce – or “medium”) beverage is 270 calories or less. The Almond Protein Blended Coffee is $5.95, with 12 grams of plant-based protein. The Cacao Protein Blended Cold Brew has 10 grams of plant-based protein.  


Editor’s Insight: With new products hitting brick-and-mortar businesses, it’s important to keep up with trends that consumers are demanding. There are more and more RTD and other options with trending ingredients, such as protein, that can be incorporated into a market/OCS and even vending.