Gum Sales Decline

Feb. 13, 2013

Following seven years of growth from 2003 to 2010, gum sales are on the decline, according to The Wall Street Journal. In 2011, U.S. gum sales were down 2.7 percent. Gum manufacturers are reacting by making packaging more fun and smaller to fit better into pockets, selling gum in non-traditional venues and researching gum-chewing benefits. Full article.