VMW Blog: Dedicated ‘Healthy’ Vending Companies Fill A Void Because Traditional Operators Aren’t Communicating

Elliot Maras, editor of Automatic Merchandiser, notes in his blog that dedicated “healthy” vending companies are cashing in on customer interest in healthier fare because traditional vending operators are too passive in communicating their benefits to the public. He claims it doesn’t have to be this way, and he relates a recent example of how an account decision maker opted to use a traditional operator after seeking input from the account’s employees. To read the blog, click here.