“Is this technique for reaching convenience services prospects sneaky, creative or both?” is the question posed by video marketing pro and VMW contributing editor Bob Tullio.
In his latest video on the b2b Perspective Channel, Tullio offers up what he said is a creative sales solution for reaching decision-makers.
“This idea comes from my former business partner, Jon, who was a master at finding ways to get past the gatekeeper,” Tullio said. “For anyone in out there selling on the frontlines, this technique is something to try. I have seen it work many times.”
Bob Tullio (www.tullioB2B.com) is a content specialist who advises operators in the convenience services industry on how to build a successful business from the ground up. Tullio's YouTube channel, b2b Perspective, is designed to “elevate your business in two minutes." He is currently developing an online course, Leverage the power of LinkedIn to grow your business.