The National Coffee Association Of U.S.A. Releases 2020 Data Trends Report

March 27, 2020

The National Coffee Association of U.S.A. has released its 2020 National Coffee Data Trends Report, the "Atlas of American Coffee."

Highlights from the report include the following, it announced:

  • New options and categorizations for beverages, including aguas frescas, frozen/slushie drinks, and diet sodas – as well as a new profiling question on consumers’ diets
  • New examples of milk alternative
  • New definitions for medium- and large-size cups

A free preview of the report is available here.