NAMA And Coca-Cola To Co-Host Mobile Innovation Webinar

Jan. 15, 2015

(CHICAGO) January 15, 2015 - NAMA announced today that it will co-host a webinar on mobile technology and marketing with The Coca-Cola Company on Wednesday, January 21, 2015. The webinar, sponsored by Coca-Cola, will be presented by three of the company’s technology and marketing experts.

"This webinar is a part of NAMA's ongoing commitment to providing information to members to foster the growth of their businesses," said Joann DeNardis, NAMA Director of Education/Certification. “We thank Coca-Cola for sharing this value-added webinar with our membership."

The webinar, titled Capturing the Value of Mobile Innovation & Marketing Data Analytics, will explore mobile innovations and marketing opportunities, including mobile payments, Bluetooth beaconing and big data analytics. 

Presenters include:

  • Rick Kanemasu – Director of Vending Technology Strategy  for Coca-Cola
  • Derek Myers – Director of Strategy for Vending and On Premise for Coca-Cola's North America Division
  • Marjorie Presten – IT Director for North American Marketing and Research and Development for Coca-Cola 

The webinar will take place on Wednesday, January 21 from 1:30pm- 2:30pm CST.

For participant information and presenter bios, please visit

To suggest additional webinar topics, please contact Erika Charleston at [email protected].

Founded in 1936, NAMA is the association representing the $42 billion U.S. vending and refreshment service industry.  With more than 1800 member companies – including many of the world’s most recognized brands – NAMA provides advocacy, education and research for its membership. Visit NAMA on Facebook, Twitter and LinkedIn


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