Kinder Bueno and Lavazza team up to celebrate National Coffee Day

Sept. 29, 2023
"Unwrap & Ungrind" returns with free perks and mobile coffee shop.

Kinder Bueno is teaming up with Lavazza to celebrate National Coffee Day. To commemorate the new pairing, fans of both brands have the chance to receive a free Kinder Bueno bar and a free Lavazza Cappuccino Cold Brew through their co-branded "Unrush Mobile Coffee Shop" on September 29 in New York City.

Building on the success of last year's program, "Unwrap & Ungrind" helps coffee and chocolate aficionados to "unrush" by unwrapping a Kinder Bueno bar. And the brand has teamed up with family-owned coffee company, Lavazza. 

"The well-balanced, rich, and sweet flavor of Lavazza's signature Classico blend is the perfect pairing for the crispy, creamy hazelnut in Kinder Bueno," Shalini Stansberry, vice president of marketing, Kinder Snacking, said in the announcement. "Even just one bite of a crisp wafer filled with creamy hazelnut filling, covered in milk chocolate is enough to elevate your coffee ritual this National Coffee Day.”

Jonathan Lehr, marketing director for Lavazza North America Inc., added in the announcement, "Some of life's best moments happen over coffee and chocolate, which is why it made complete sense to partner with Kinder Bueno for National Coffee Day. There's nothing like sipping, not gulping, your favorite coffee beverage, paired with a delicious chocolate bar. We can't wait to see how consumers enjoy their everyday coffee moments this year."

Kinder Bueno and Lavazza are also giving away a one-year supply of Kinder Bueno bars and Lavazza Classico Coffee. Up to 10 additional winners will also receive a coffee break kit including Kinder Bueno bars, Lavazza Classico Medium Roast ground coffee, a double wall stainless steel vacuum insulated mug and Hairo Coffee Dripper. The giveaway began on September 26 and ends October 3. See Kinder Bueno's Instagram page (@KinderBuenoUS) for rules on the giveaway. 

In addition, both brands are bringing double the savings by giving shoppers at participating retailer locations, including Kroger, Ahold, Wakefern and Albertsons, $3 off when they purchase any one Lavazza coffee product and any one Kinder Bueno product now through the end of October. 


Left to right: Ferrero North America Senior Vice President of Marketing Catherine Bertrac; Bloomington, Illinois Mayor Mboka Mwilambwe; Illinois Governor JB Pritzker; Ferrero North America President & Chief Business Officer Alanna Cotton; U.S. Senator Dick Durbin; Director of the Illinois Department of Commerce & Economic Opportunity Sylvia Garcia.

Ferrero breaks ground on new $214 million Kinder Bueno production facility in Bloomington, IL

Nov. 8, 2022
The expansion will add 169,000 square feet to the existing campus and represents the first time Kinder products will be made in North America.
Ferrero North America
Ferrero North America Kinder Bueno Coffee
Coffee Service

Ferrero's Kinder Bueno is celebrating National Coffee Day

Sept. 26, 2022
Kinder Bueno introduces "Unwrap and Ungrind," a new addition to its annual coffee program.
[Credit: Lavazza]
Lavazza Group Logo
Coffee Service

Lavazza to open first U.S. coffee roasting and packing plant in Pennsylvania

May 3, 2021
Lavazza North America, part of Italian coffee company Lavazza Group, said it has begun construction of its first roasting and packing plant in the United States. The new plant...