SandStar appoints new managing director for European markets

Haugland Hindsgaul brings a wealth of experience in both technology and retail, most recently as CEO and co-founder of Bobly Inc. Her experience spans leadership of several global companies including British Airways.

Headquartered in Charlotte, N.C., SandStar is an artificial intelligence company that provides leading computer vision technology for the retail industry. The advanced retail solutions engage shoppers with grab-and-go convenience, autonomous checkout and big data analytics, serving businesses worldwide. Founded in 2016, SandStar now has over 220 engineers. The company provides Smart Kiosks, Pure Computer Vision Smart Shops, and Smart Store Analytics.

“We are excited to welcome Marianne to SandStar as we expand our global footprint and increase market growth and build brand awareness across Europe,” Mike Kiser, president of SandStar, said in the announcement. “She brings strong leadership, experience and business development skills that are an asset to our organization."

In addition to her most recent roles, Haugland Hindsgaul has enjoyed being a mentor and DEI leader. She is also fluent in Norwegian, English and French.

Haugland Hindsgaul will have an office in Norway and will lead expansion of AI Smart Kiosks, Smart Shops and Smart Retail in Europe.