Advertising Age Magazine recently interviewed Seth Goldman, founder and CEO of Honest Tea, on its acquisition by Coca Cola Co. Coca-Cola's investment in Honest Tea - first made three years ago - is part of a business model known as the Venturing and Emerging Brands unit, which was created to help foster new and acquired brands within the Coke organization.
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Mondelēz International
Farm Rich
Keurig Dr Pepper
Hormel Foods
