Starbucks has introduced an at-home single-serve system, the new Verismo® System. The system delivers brewed coffee and espresso and features a larger cup of brewed coffee (now 10 fluid ounces), quieter operation, an adjustable drip tray that can accommodate a variety of mug sizes, a larger water reservoir conveniently located on the side of the brewer and quick heat up, in 15 seconds.
Customers can create hot or cold foam for a range of espresso beverages – from caffè lattes to cappuccinos.
The new system is on sale at participating stores in the U.S. and Canada, and online at Verisimo.com between $149 and $179.
Editor’s note: This at-home system is part of what today’s consumers are looking for in their beverages—customization and a gourmet experience. OCS operators should be aware of the at-home gourmet options as this influences what consumers want and expect in the workplace as well.
