Hain Celestial Looks To Grow Its Tea Segment

May 14, 2015

Tea is a growth target for Hain Celestial. Food Business News reports that the company has introduced new tea options including new ready-to-drink teas, enhanced packaging and is reportedly looking for acquisitions.

In order to appeal to the younger consumer and improve tea consumption, the company has overhauled its Celestial Seasonings brands and launched an updated packaging look at the Natural Products Expo that occurred in March. In a conference call on May 6, Hain Celestial President and CEO Irwin Simon said, “Herbal tea is where the growth is and wellness tea, not black teas,” the source reports. He also referred to the tea K-Cup category as “dismal.”


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Hain Celestial

Nov. 26, 2018
The Hain Celestial Group is a leading natural and organic food and personal care products company in North America and Europe. Hain Celestial participates in almost all natural...