Hostess launches new breakfast snack

Feb. 23, 2024
HoneyBun Donettes incorporate the cinnamon and vanilla glaze flavor of Hostess HoneyBuns with the texture of Hostess Donettes.

The J.M. Smucker Co. announced new Hostess HoneyBun Donettes. Consumers can now enjoy two of the brand's snacks in one flavorful breakfast treat. The shareable new Hostess HoneyBun Donettes offer a delicious twist for those wanting a sweet start to their morning.

HoneyBun Donettes incorporate the warm cinnamon and sweet vanilla glaze flavor of Hostess HoneyBuns with the soft, fluffy texture of Hostess Donettes. The new breakfast snack is made without high-fructose corn syrup, artificial colors or artificial flavors.

“We know that snack lovers are increasingly seeking new flavor combinations, and the melding of distinct tastes and textures offers a unique snacking experience,” Chris Balach, vice president, marketing, Sweet Baked Snacks at The J.M. Smucker Co., said in the announcement. “The Hostess brand continues to lead in delivering mouthwatering innovations like HoneyBun Donettes that satisfy consumers' cravings and bring joy not only to their breakfast routine, but throughout their day.”

HoneyBun Donettes will begin to roll out at grocery retailers and convenience stores nationwide in early March and will be available in standard bagged packaging as well as a single-serve option.


The J.M. Smucker Co.

The J.M. Smucker Co. announces new business structure and leadership changes

Nov. 14, 2023
The company announced a series of leadership changes to support the business following the closing of its acquisition of Hostess Brands.
The J.M. Smucker Co.
Hostess Portfolio

The J. M. Smucker Co. to acquire Hostess Brands for approximately $5.6 billion

Sept. 11, 2023
The transaction includes the Hostess Brands sweet baked goods brands (Hostess Donettes, Twinkies, CupCakes, DingDongs, Zingers, CoffeeCakes, HoHos, Mini Muffins and Fruit Pies...
Hostess Brands
Hostess Launches The New Hostess Kazbars

Hostess Brands launches new candy-bar-inspired snack cakes

Feb. 28, 2023
Hostess Kazbars bring a new type of snack to sweet baked goods. The product will hit shelves in mid-March.

Request More Information

By clicking above, I acknowledge and agree to Endeavor Business Media’s Terms of Service and to Endeavor Business Media's use of my contact information to communicate with me about offerings by Endeavor, its brands, affiliates and/or third-party partners, consistent with Endeavor's Privacy Policy. In addition, I understand that my personal information will be shared with any sponsor(s) of the resource, so they can contact me directly about their products or services. Please refer to the privacy policies of such sponsor(s) for more details on how your information will be used by them. You may unsubscribe at any time.