Wrigley Faces Legal Challenge Over 5 Gum ‘Swerve’ Trademark

Oct. 5, 2012

Wrigley is engaged in a legal dispute over a flavor of its 5 Gum that uses the trademarked name ‘Swerve’ belonging to sweetener maker Swerve IP, according to Confectionery News. Full article.

Candy, gum, fruit/gummy snacks

Wrigley Adds Fiber To Gum

Sept. 27, 2012

Wrigley has filed a patent for a gum formulation containing soluble fiber that it claims improves flavor and texture while increasing the healthiness of the product, according...

Candy, gum, fruit/gummy snacks