Campbell invests $160 million in Utah bakery to expand production of Goldfish crackers

July 31, 2023
The project will add over 80 new jobs and improves environmental footprint with new on-site flour mill.

Campbell Soup Company announced it is investing approximately $160 million in its Richmond, Utah, manufacturing facility to expand production of Goldfish crackers to help meet increased consumer demand. The new line will increase the bakery’s output of Goldfish by 50% and produce over 5 million Goldfish per hour or 1,500 Goldfish every second. The expansion also includes the construction of an on-site flour mill that will be separately owned and operated.

“Goldfish is an iconic brand that is quickly approaching a billion-dollar business, and this investment demonstrates our commitment to the growth of our brands and the communities where we operate,” Chris Foley, executive vice president and president, Campbell Snacks, said in the announcement.

With a bakery in Richmond and operations in Logan, the company currently employs more than 400 people in the Cache Valley region and will add more than 80 jobs with this investment. 

As part of the project, Utah Flour Milling, LLC, will build a flour mill adjacent and connected to the Campbell bakery. The on-site mill is a partnership between PHM Brands’ Panhandle Milling and Nippn Corporation. The mill will increase supply reliability, provide capacity for continued growth, and improve plant efficiency. In addition, the mill will reduce the site’s greenhouse gas emissions by eliminating over 2,200 trucks per year transporting the flour from mill to bakery.

The company expects the new Goldfish line to be operational by the end of 2024. This is Campbell’s third Goldfish capacity expansion in the past two years, following bakery expansions in Lakeland, Florida, and Willard, Ohio.