Bolthouse Farms acquires Evolution Fresh from Starbucks

May 26, 2022
Bolthouse Farms, portfolio company of Butterfly, aligns powerhouse juice brands to propel Evolution Fresh forward; Starbucks to focus efforts on the growth of its core business.

Starbucks and Bolthouse Farms announced entry into a definitive agreement for Bolthouse Farms to acquire the brand and business of Evolution Fresh. The partners (employees) that support the business will also transition to Bolthouse Farms upon close of the transaction, according to the announcement.

The transaction, which is for an undisclosed amount, is expected to close later this year.

Evolution Fresh is a leading producer of primarily organic, cold-pressed, premium juice products. By joining forces with Bolthouse Farms – a premium refrigerated beverage brand and large carrot supplier to North American retailers – Evolution Fresh will have the opportunity to accelerate its growth trajectory, while Starbucks focuses its efforts on the growth of the core Starbucks business and its partner and customer experience.

“Evolution Fresh has grown steadily over the last several years as a result of our partners’ hard work and commitment to the brand. We feel there is a great runway and opportunity to take Evolution Fresh to the next level, and Bolthouse Farms’ considerable experience and success in the premium beverage category will allow the brand to continue growing,” Hans Melotte, Starbucks executive vice president Global Channel Development, said in the announcement. “Bolthouse Farms shares the same values and commitment to putting people first in everything they do, which affirms for us that we have found the right opportunity for Evolution Fresh.”

Through this acquisition, Bolthouse Farms will expand its beverage offerings from nutrient-dense, plant-powered juices and smoothies to include a full lineup of primarily organic cold-pressed, premium juices. Starbucks stores in the U.S. will continue to sell Evolution Fresh products.

“Evolution Fresh is a natural extension of the Bolthouse Farms portfolio and we look forward to welcoming the team,” Jeff Dunn, chairman and chief executive officer of Bolthouse Farms, said in the announcement. “At Bolthouse Farms, with the support of Butterfly, we strive to ensure that the acres we grow and beverages we make have a positive impact on the land, on the people who make up our company, and on all people. By bringing Evolution Fresh into our portfolio, we will extend our spirit of ingenuity and innovation, sharing resources and passion for high-quality, nutrient-dense juices to pioneer solutions for today’s food system.”

Butterfly is a leading private equity firm that specializes in the food sector with a focus on high-growth, on-trend categories. Through Bolthouse Farms, Evolution Fresh joins Butterfly’s brand portfolio that includes Chosen Foods, MaryRuth Organics, Orgain, and Pete and Gerry’s Organics.

“We have long admired the Evolution Fresh brand and see tremendous untapped potential in the premium beverage category. By bringing these powerhouse brands together — Bolthouse Farms and Evolution Fresh — we will deliver a robust, high-growth, and consumer-preferred portfolio of juices to market,” Bill Levisay, president, Consumer Brands, Bolthouse Farms, said in the announcement.


PRNewsfoto/Bolthouse Farms
Bolthouse Farms Logo

Bolthouse Farms Gives More Than $4 Million in Donations to Employees, Local Communities

Aug. 21, 2020
The company partnered with Feeding America, local organizations and food banks nationwide to delver fresh food for those in need. BAKERSFIELD, Calif., Aug. 20, 2020 /PRNewswire...
Bolthouse Farms Facebook Logo
Healthy Convenience

Butterfly Reaches Agreement To Acquire Bolthouse Farms From Campbell Soup Company For $510 Million

April 15, 2019
April 12, 2019 01:24 PM EDTLOS ANGELES--(BUSINESS WIRE)--Butterfly, a Los Angeles-based private equity firm specializing in the food sector, today announced that it has signed...
Bolthouse Farms Logo 10740524

Bolthouse Farms Opens $5 Million Innovation Center

Jan. 17, 2013
Bolthouse Farms recently unveiled its state-of-the-art, innovation center at the company's headquarters in Bakersfield, Calif. The facility is designed to accelerate new product...

Photo 25328769 © Tezzstock |
Dreamstime L 25328769
Photo 59217806 © Jakub Jirsak |
Dreamstime Xxl 59217806
Photo 88890253 | Acquisition © Encho Enevski |
Dreamstime Xxl 88890253 (1)
Photo 171785838 © Mark Gomez |
Dreamstime Xxl 171785838