Splash Beverage extends distribution into upper Midwest through agreement with Beechwood Sales & Service

May 4, 2022

Splash Beverage Group Inc., a portfolio company of leading beverage brands, announced an agreement with Wisconsin-based Beechwood Sales & Service that will provide for distribution of TapouT performance drinks throughout Wisconsin.

Beechwood Sales & Service has been an authorized dealer of Anheuser-Busch products since 1987. Employing more than 250 employees, Beechwood services accounts across Wisconsin from three warehouses in New Berlin, Menomonie and Wausau.

“Our strategic expansion through key portions of the U.S.  continues with our agreement with Beechwood Sales & Service,” said Robert Nistico, CEO of Splash. “Along with other recent agreements such as Tri County Beverage in Michigan, Beechwood takes us even deeper into the heavily populated upper Midwest. We’re honored to be partnered with Beechwood, which has been named by the Milwaukee Journal Sentinel as one of the Top Work Places in Southeastern Wisconsin. Our agreement calls for full state coverage for TapouT, and we look forward to continuing our growth with them."

TapouT is an international lifestyle brand include a complete line of high-performance sports drinks.