CPG giant Mondelēz International Inc. announced an increased commitment to reduce its use of virgin plastics in its packaging, as part of its ongoing efforts to eliminate, reduce, replace and recycle plastic packaging across its portfolio.
Virgin plastic pellets are brand new pellets that have not been used before.
Additionally, Mondelēz also said it supported the introduction of a U.S. Federal recycling scheme that takes into account the various types of plastic packaging used across the industry today.
By 2025, the company said it aims for an at least 25% reduction in virgin plastic use in its rigid plastic packaging or a 5% reduction in virgin plastic use in its overall plastic packaging portfolio, assuming constant portfolio mix.
The virgin plastic reduction target will be achieved through a combination of measures, Mondelēz said, including elimination of plastic material, increased use of recycled content and the adoption of reuse models for the company’s portfolio where it makes sense to do so.
Click here to see Mondelēz International's full press release.
