A Los Angeles, CA, jury ruled that Coca-Cola does not owe POM Wonderful $77.5 million for misleading advertising of its Minute Maid Pomegranate Blueberry 100% Fruit Juice Blend, according to Nutritional Outlook.
The lawsuit was first filed more than seven years ago when POM Wonderful claimed that Coca-Cola’s product misrepresented the amount of actual pomegranate and blueberry juice in its product.
According to the source, POM claimed that most of Coca-Cola’s product blend was made from apple and grape juice. Coca-Cola insisted its label was compliant with the FDA’s Food Drug and Cosmetic Act, because the Nutrition Labeling and Education Act does not require a company to “name all of the juices in its beverages or list the proportions.” The act allows juice blends to be named after the juices providing the item’s characteristic flavors, the source reports.
