Inventure Foods Expands Its TGI Fridays™ Line Of Snacks With New Sweet Potato Skins Variety

Sept. 3, 2015

PHOENIX, Sept. 2, 2015 /PRNewswire/ -- Leading snack food innovator, Inventure Foods, Inc., is expanding on its popular TGI Fridays™ licensed snack line with the introduction of Sweet Potato Skins. The Fridays Potato Skins Snacks are among the best-selling packaged snacks in the market today and the new Fridays Sweet Potato Skins will appear in a convenient 1.35 ounce single-serve bag in vending machines. The suggested retail price ranges from $1.00 to $2.69 per package.

Sweet potatoes have soared in popularity recently, due in part to their uniquely sweet flavor and a nutrient-rich profile full of vitamins.  In fact, each serving of Sweet Potato Skins provides 50 percent of the daily recommended value of vitamin A. The tantalizingly delicious snacks are made from real sweet potatoes and seasoned with a mild blend of cane sugar, molasses and salt to perfectly accent the natural sweetness of the potatoes.

"TGI Fridays Potato Skins appetizers have been a customer favorite in restaurants since 1974, and our ready-to-eat Potato Skins Snacks have grown to be just as beloved," said Steve Sklar, senior vice president and general manager at Inventure Foods. "With the recent popularity of sweet potatoes, we felt the time was right to introduce a unique spin on the Potato Skins Snacks that would resonate with our consumers."

Sweet Potato Skins join the existing Fridays line of Potato Skins Snacks that includes Cheddar & Bacon, Cheddar & Sour Cream, Jalapeno & Cheddar, Sour Cream & Onion, Chili Cheese and Bacon Ranch varieties. In addition to Potato Skins Snacks, the ready-to-eat snack line includes Crunchy Fries, Onion Rings, Mozzarella Sticks, Jalapeno Poppers and Happy Hour Snack Mixes.

Since the brand crossed over to the snack chip aisle in 2000, the Fridays snacks have become a consumer favorite in grocery, vending and convenience channels, providing premium snack options that parallel the exciting flavor combinations on Fridays in-restaurant menus.

About Inventure Foods, Inc.
With manufacturing facilities in Arizona, Indiana, Washington, Oregon and Georgia, Inventure Foods, Inc. (Nasdaq: SNAK) is a marketer and manufacturer of specialty food brands in better-for-you and indulgent categories under a variety of Company owned and licensed brand names, including Boulder Canyon Foods™, Jamba®, Seattle's Best Coffee®, Rader Farms®, TGI Friday's™, Nathan's Famous®, Vidalia Brands®, Poore Brothers®, Tato Skins®, Willamette Valley Fruit Company™, Fresh Frozen™ and Bob's Texas Style®.  For further information about Inventure Foods, please visit www.inventurefoods.com.

About TGI Fridays
In 1965, Fridays opened its first location in New York City. Today, there are over 900 restaurants in 60 countries which offer high quality, authentic American food and legendary drinks, served with genuine personal service. Bringing people together to socialize and celebrate the freeing and liberating spirit of "Friday" is the concept's founding premise, from which the brand promise "In Here, It's Always Friday®" was born. For more information, visit www.fridays.com or follow us on Twitter at @TGIFridays.

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