Ten Facts About The Changing American Consumer

Aug. 12, 2015

In its 2015 US Grocery Shopper Trends report, the Food Marketing Institute (FMI) found that American eating habits are changing. Food Navigator USA reports ten things the study reveals, including the fact that snacks now comprise 50 percent of all eating occasions, with 90 percent of Americans snacking multiple times per day and 48 percent replacing meals with snacks at least three to four times per week.

Other findings include that 7 percent of American households contain vegans or vegetarians and 12 percent of Millennials shop for groceries online. Millennials are also most likely to skip breakfast and consume vegetarian food.

Editor’s Note: It’s important for operators to continuously watch consumer food market trends in order to better respond to changes in the types of items they’re offering in vending machines and micro markets.