Avanti Markets Releases Consumer Loyalty Reward Program

March 18, 2014

Avanti Markets announced the release of its loyalty reward program.  Operators now have the ability to offer reward points to their customers for being loyal market users. “The added value we are bringing to our operators is not just in the aspect of giving reward points, but providing a program that allows consumers to feel appreciated for shopping in their Avanti Market,” said Jim Brinton, CEO of Avanti Markets, in a prepared statement.  Customer loyalty programs can drive market sales whether the operator chooses to just reward based on the items, or work with employers to create custom wellness programs through reward points, according to the release.

“Avanti’s loyalty reward program is really the health and wellness solution for many companies who want to promote eating better in the workplace,” said Brinton. This also helps companies who are trying to keep insurance rates down by giving nutritious options in the breakroom, by also promoting the consumption of those items by their employees. With Avanti’s loyalty reward program consumers can accumulate, track and cash in their reward points to receive various items on the Avanti redemption site.

According to Inc., acquiring new customers is expensive (five to ten times the cost of retaining an existing one), and the average spend of a repeat customer is 67 percent more than a new one. Thus, the importance of Avanti’s loyalty reward program is just the first step to continuing to provide a new breakroom market experience for both the consumer and the employer.

To find out more about Avanti’s loyalty reward program contact Avanti Markets or visit its booth #807 at the NAMA OneShow.