Ghost Energy launches limited-time 7UP lemon-lime flavor

Ghost Energy expands licensed flavors with a limited-time 7UP lemon-lime release made with Keurig Dr Pepper
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April 14, 2026
Ghost / Keurig Dr Pepper
Ghost 7Up LTO from Keurig Dr Pepper

Ghost Energy is rolling out a limited-time 7UP Lemon Lime flavor, bringing the classic lemon-lime soda profile into the energy category. The release marks Ghost’s first licensed flavor from the Keurig Dr Pepper portfolio since Keurig Dr Pepper acquired a majority stake in Ghost.

The lifestyle sports nutrition brand introduced Ghost Energy x 7UP Lemon Lime, a limited-time release designed to deliver the classic 7UP flavor in an energy-and-focus positioning, according to the company.

Dan Lourenço, co-founder and CEO of Ghost, said the release is the brand’s first licensed flavor developed with Keurig Dr Pepper. Justin Whitmore, president of energy brands at Keurig Dr Pepper, said the collaboration "extends an iconic brand" into a fast-growing category and aligns with changing consumer needs.

Ghost said the flavor was developed in collaboration with 7UP as a new formula created to deliver a true-to-brand lemon-lime profile within the Ghost Energy lineup. The product also features a metallic can design inspired by classic soda packaging, the company said.

Ghost is majority-owned by Keurig Dr Pepper.

This piece was created with the help of generative AI tools and edited by our content team for clarity and accuracy.

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