Reign energy drink adds football standouts Luke Kuechly and Nick Chubb as brand ambassadors
Reign, a zero-sugar performance energy drink, has tapped two professional football standouts to represent its brand: former Carolina linebacker Luke Kuechly and current All-Pro running back Nick Chubb. Both athletes are known for their discipline, consistency and high-level performance — qualities Reign says align with its own ethos.
Kuechly, a seven-time Pro Bowler and 2013 Defensive Player of the Year, thrilled fans on the field with defensive mastery and leadership before retiring and shifting his focus to mentoring and analysis. Chubb, a multi-time Pro Bowler and one of the league’s most durable rushers, is recognized for his impactful play and intense training regimen.
Reign says the addition of Kuechly and Chubb to its ambassador roster underscores its commitment to supporting athletes and active consumers who demand clean, powerful fuel. The drink contains 300mg of natural caffeine, BCAAs, CoQ10, electrolytes and no sugar, targeting consumers who push themselves in training, competition or everyday pursuits.
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