Invenda Group AG, a leader in next-generation automated retail, announced a new partnership with Adyen, a global financial technology platform for leading businesses. The partnership furthers Invenda’s 360-approach to automated retail by incorporating an efficient, streamlined, and cost-effective digital payments process. Adyen’s advanced technology will be incorporated to Invenda Wallet, a download free web app that enables mobile shopping for consumers.
The new partnership closely follows Invenda’s $19M Series B funding round and will further develop the internet of retail (IoR) – a dynamic network of in-person and online financial technology systems. Through the full IoR-connected ecosystem of Invenda Platform solutions, Invenda partners are able to collect data into the shopping journey, creating highly customized and engaging retail experiences for consumers, while driving sales and insights for brands and operators.
Mark Crandell, managing director of North America at Invenda, said in the announcement: “Layering these additional services into Invenda's platform allows automated retailers to offer payment options that match today's consumers' expectations.”
Niklas Brüning, VP of business development at Adyen, added in the announcement: “We couldn't be more thrilled to team up with Invenda and bring our payment technology to the forefront of automated retail. Together we share a common mission to push the boundaries of what's possible. By combining our expertise in payment solutions with Invenda's innovative approach, we believe we can help drive significant innovation and value for both operators, and their customers.”
Invenda will be exhibiting in booth #1453 at the upcoming NAMA show in Atlanta from May 10-12 and will showcase its partnership with Adyen at the show’s Imagination Way.