Mars’ Pop-Tarts and Liquid Death are introducing a limited-time Squeezed to Death Frosted Orange toaster pastry in November. The limited-time offering is inspired by Liquid Death’s Squeezed to Death Orange soda-flavored sparkling water. The pastry has a citrus-flavored jam filling, a golden-orange crust, frosting and orange sprinkles, according to Mars, which announced the launch.

The launch is the second product collaboration between the brands. Earlier in 2026, they introduced Pop-Tarts Carnage, a limited-edition Liquid Death iced tea inspired by Frosted Strawberry Pop-Tarts.

“Pop-Tarts has always made room for a little fun with flavor, and our partnerships let us take that spirit somewhere unexpected and give fans a fresh twist on a familiar favorite,” said Kim Holowiak, director of growth and marketing for Pop-Tarts, in a release. “Limited-time collaborations, like this one with Liquid Death, offer a new way to experience both brands. Squeezed to Death Frosted Orange is bright, citrusy and unmistakably Pop-Tarts, with just enough Liquid Death attitude to make having a bad morning feel like a very good idea.”