Laird Superfood introduces Protein Creamer for coffee

May 22, 2024
The plant-based coffee creamer blends smoothly into coffee or tea to give a nutritional energy boost.

Laird Superfood Inc., a leader in functional coffee and creamers known for its collection of plant-based superfood products with adaptogens, announced it launched Laird Superfood Protein Creamer containing 12 grams of protein per serving. The powder blends smoothly into coffee or tea to give a nutritional and energy boost from a proprietary mix of pea, hemp and pumpkin seed protein, naturally occurring MCTs from coconut, and the brand’s Performance Mushroom Blend.

"Laird Superfood is excited to be the first-to-market with a plant-based protein coffee creamer that's made from only clean ingredients that consumers can recognize by name," Jason Vieth, CEO of Laird Superfood, said in the announcement. "After years of development, we are proud to be launching a Protein Creamer that is smooth, creamy and delicious. And with 12 grams of protein in every serving, our new Protein Creamer introduces an entirely new wellness benefit into our coffee portfolio."

Laird Superfood co-founder Gabby Reece, a former professional beach volleyball icon, best-selling author and fitness expert, says busy women like herself may find the new coffee creamer supports their active lifestyles by offering a simple step to sustain momentum throughout mornings and long afternoons. It's also a good source of zinc, manganese, copper, phosphorus, iron, calcium and magnesium.

Founded by big-wave surf pioneer Laird Hamilton, as he set out to find a better morning routine to improve and sustain performance, and his wife Gabby Reece, Laird Superfood offers a range of products that fuel, energize and improve performance.

Launching in the brand's most popular flavor, Laird Superfood Protein Creamer Sweet & Creamy is available at LairdSuperfood.com.

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