Mars DOVE® Brand Silky Smooth Cookies And Crème Bar

April 17, 2012

New DOVE® Brand Silky Smooth Cookies and Crème blends sweet and creamy white chocolate and crunchy chocolate cookie bits into an indulgence that only DOVE® Chocolate can deliver.
DOVE® Brand encourages consumers to own moments of chocolate pleasure every day. This new item is available in three formats – single bar, large bar and bags of individually wrapped DOVE® Brand PROMISES® -- offering delightful satisfaction anytime, anywhere.
A powerful, 360-degree consumer marketing campaign will boost the product launch. Consumers will experience the DOVE® Brand through television, print, promotions, social media, public relations, in-store media, shopper marketing and online displays. For more information call 800-627-7852 or visit

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