PFG’s Contigo brand passes 2-million-case milestone

July 25, 2022
PFG’s Hispanic-Latino private-label brand is fastest growing in company history.

Performance Food Group Company’s (PFG) Contigo brand recently surpassed 2 million cases sold in one year, the fastest a PFG brand has reached that important milestone. Launched in 2016, Contigo has experienced extraordinary growth and is now one of PFG’s top ten private-label brands.

Meaning “with you” in Spanish, Contigo pays homage to the diversity of Hispanic-Latino cuisine and includes more than 50 products ranging from tortillas to fajita meats to birria base. PFG sources Contigo-branded products from suppliers in Mexico, Central and South America, and the U.S. to ensure the freshest ingredients, and to capture the brand essence and promise of “sabor auténtico” (authentic flavors).

PFG’s Contigo products range from staples found in most Hispanic kitchens to specialized ingredients targeted to specific cultures and ethnicities. Contigo whole-peeled tomatoes is a top-seller for PFG along with branded cheeses, various meats, tortillas and salsas.

All PFG’s Performance Foodservice locations across the country carry the Contigo line, including PFG’s Contigo Taqueria quick-service restaurant that is tailored for convenience stores and other food venues.


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