Danone buys Follow Your Heart brand to strengthen plant-based business

Feb. 22, 2021

Danone and Earth Island, maker of Follow Your Heart brands and other plant-based foods, announced that they have entered into a share purchase agreement under which Danone will acquire 100% of the shares of Earth Island. The companies did not disclose the financial terms of the acquisition.

With a proven track record of growth and innovation, and a long-term commitment to nutrition, sustainability and environmental stewardship, Earth Island represents a strong cultural fit with Danone and provides a unique opportunity to strengthen its plant-based business, according to an announcement by Danone.

Danone said the acquisition was part of its strategy to improve global plant-based sales from the €2 euros at present to €5 billion by 2025.

Founded in 1988, Earth Island is a pioneer in the U.S. plant-based marketplace with a leading dairy-free cheese brand. Follow Your Heart vegan products are available in shredded and sliced plant-based cheese, grated and shredded plant-based parmesan and cream cheese alternative. Vegenaise is company’s iconic egg-free mayonnaise brand. Earth Island also produces plant-based sour cream and salad dressings.

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