ALLENDALE, N.J., Jan. 6, 2015 /PRNewswire/ -- The Promotion In Motion Companies, Inc. (PIM), the Allendale, New Jersey based manufacturer of market leading snack and confectionery brands including Welch's Fruit Snacks, Sun-Maid Milk Chocolate Raisins and Sour Jacks Sour Candies has announced the appointment of Joseph Vittoria as Executive Vice President and Chief Administrative Officer effective mid January 2015. Mr. Vittoria joins a well regarded management team in continuing to shepherd both the strategic growth initiatives and broadening sets of market segments which have continually propelled the company for over three decades into one of the 100 largest confectionery and snack food enterprises in the world.
For more than 10 years, Vittoria has served as President & CEO of Orange, CT based Pez Candy, Inc. and also sat as a member of the Executive Board of Pez AG (Linz, Austria) where he reengineered the company operations and branding strategies, returning the PEZ Brand to prominence and profitability as a leader in novelty candies.
Previously, Vittoria was a partner in the Consumer and Industrial products sectors at PricewaterhouseCoopers Consulting (PWCC) / IBM Business Consulting Services for major retailers, pharmaceuticals, aerospace, defense and industrial products companies as well as a senior executive in consumer products at J.A. Henckels Zwillingswerk, Appliance Corporation of America, Inc., Regent Sheffield, Inc. (Corning and Wiltshire brands); and others.
According to Promotion In Motion Companies Founder, President & CEO, Michael G. Rosenberg, "Joe's successful growth and strategic market approaches to drive teamwork, along with his knowledge of retail and consumers, manufacturing and financial management, makes him the ideal addition to PIM's already successful team." "We welcome Joe to our organization and look forward to the impact his significant contributions are sure to make."
Outside of work, Mr. Vittoria serves as Trustee and Executive Director of several boards and universities supporting education and childhood development, as well as serving on industry and professional associations. Mr. Vittoria makes his home in New Canaan, Connecticut along with his wife and two children.
About The Promotion In Motion Companies, Inc.
The Promotion In Motion Companies, Inc., is one of North America's leading makers of snacks and confections, including Welch's® Fruit Snacks, the #1 fruit snacks brand in North America. For two consecutive years, the company has been named one of the fastest growing Consumer Packaged Goods (CPG) companies in the U.S.A. by The Boston Consulting Group (BCG) and Information Resources, Inc. (IRI), ranks as one of the 100 Largest Confectionery Companies in the World by Candy Industry Magazine, is also one of NJBIZ's top family-owned businesses and 50 Largest Privately owned employers in the State of New Jersey. It is also listed on the 2014 Crain's New York Business Largest Privately Held Companies list.
Promotion In Motion's market leading brands include Welch's® Fruit Snacks, Welch's® Fruit 'n Yogurt™ Snacks, New Welch's® PB&J Snacks, Sun-Maid® Milk Chocolate Raisins, My Color M&M's® Brand Chocolate Candies, Sour Jacks® Sour Candies, Tuxedos® Brand Chocolate Almonds and many others.
