Coca-Cola Partners With Cargo For Rideshare Opportunity In Atlanta

Coca-Cola worked with Cargo to offer complimentary glaceau smartwater with participating drivers in Cargo's hometown of Atlanta, according to the company's website. Passengers can order the smartwater through Cargo's mobile app, which also includes snacks and essentials like phone chargers. According to John Carroll, VP/GM, eCommerce, Coca-Cola North America, "“We’re very excited to enter this new distribution channel in rideshare with Cargo." He believes that Cargo is smart way for Coca-Cola to source refreshment to consumers when they want it, where they want it, and in a way that makes sense.