What is Gamification?

An infographic from Demand Metric showswhat gamification is and how it is being used in a general business environment. In vending, gamification is used on touchscreen doors to entice consumers. Michael L. Kasavana, Ph.D., a NAMA-endowed professor in hospitality business, recently published an article on the subject in the NAMA In Touch magazine discussing gamification in the vending industry using loyalty programs and social media.