Vendors Exchange International Inc. (VEII), a Cleveland, OH-based vending machine manufacturer, supplier and repairer, has been able to use technology to reinvent itself, reports Cleveland.com. Over the last several years the company has been incorporating technology such as cashless readers and digital displays (including its revision door) in order to stay relevant. VEII has been able to grow by branching out of traditional vending and partnering with companies to vend non-traditional items. In the last year the company has hired 25 new employees.