Trump administration rolls back tariffs on Brazilian coffee

President Trump signed an executive order on Thursday removing the roughly 40 percent tariffs he had imposed on Brazilian imports such as coffee and beef, a regulatory shift with potential downstream implications for the OCS channel.

President Trump signed an executive order on Thursday that removed the roughly 40% tariffs on Brazilian imports such as coffee and beef, a regulatory shift with potential downstream implications for the OCS channel.

The U.S. had previously imposed the duties in July 2025. With those tariffs now lifted — effective for imports on or after November 13 — U.S. roasters, distributors and OCS operators may see reduced cost pressures on Brazilian-sourced coffee beans.

Brazil supplies roughly one-third of U.S. coffee imports, Reuters reported. The lower import duty may ease supply-chain costs for operators who rely on Brazilian coffee for in-office brewers and micro market offerings.

About the Author

Linda Becker

Linda Becker

Head of Content

Linda Becker is head of content for Automatic Merchandiser and VendingMarketWatch.com, responsible for the brands’ overall content strategy, planning and performance. She oversees the creation and performance of editorial and multimedia content across platforms such as magazines, websites, webinars, podcasts, newsletters, videos, social media, events and eBooks.

Since joining Automatic Merchandiser and VendingMarketWatch.com, Linda has developed a new appreciation for the convenience services industry and its essential role. She is dedicated to serving readers by covering the latest news in the vending, office coffee service and micro market industry. She can be reached at 262-203-9924 or [email protected].

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