Urnex Brands, Inc. Launches CleanCup™, The First Cleaner In A Cup For Keurig® K-Cup® Brewers

July 17, 2014

ELMSFORD, N.Y., July 16, 2014 /PRNewswire-iReach/ -- Calling all coffee drinkers! Did you know that to ensure consistent and better tasting coffee you need to clean your Keurig® K-Cup® machine?  Ever wonder why your coffee tastes bitter or not as fresh as when you first started brewing? Looking for a way to get the most out of your brew in the midst of rising coffee prices?

Urnex Brands is focused on helping people make great coffee, which is why they developed CleanCup™ Single Cup Brewer Cleaning Cups.

Benefits of the CleanCup™ Single Brewer Cleaning Cups include:

·         Brews just like a regular K-cup. No disassembly needed.

·         Removes oily residue from exit needle.  

·         Made with odorless, biodegradable and phosphate free ingredients.

·         Helps extend the life of your machine.

"The key to great tasting coffee lies with a clean machine," states Joshua Dick, President of Urnex Brands. "With the recent increase in coffee prices around the world, we want to do everything we can to help people make every cup taste its best." Dick continued, "72% of coffee is prepared at home with an increasing number of Americans using single cup brewers*. While we make products for all types of machines, we really wanted to provide a cleaning solution for the Keurig® K-Cup® Brewer -- now we have."

CleanCup™ is available at various retailers including Amazon.com, Bed Bath and Beyond, and Walmart Canada among others.

For more information about the entire CleanCup™ portfolio including CleanCup™ Descaling Liquid, please go towww.urnexcleancup.com or contact us at [email protected]

About Urnex:

Urnex Brands, Inc. is the world's leading manufacturer of cleaning products for coffee and espresso equipment with products sold in over 70 countries. Established in 1936, Urnex Brand products include liquids, tablets, powders, and sanitizers with multiple NSF, EPA, and OMRI certifications. For more information, please visit www.urnex.com.

Keurig® and K-Cup® are registered trademarks of Green Mountain Coffee Roasters. Urnex Brands, Inc. and its products are not affiliated with, sponsored, authorized or endorsed by Green Mountain Coffee Roasters.

*2014 National Coffee Drinking Trends. National Coffee Association USA. (2014).