Karma Energy Stick Packs with Cognizin

Karma Energy Stick Packs with Cognizin are the result of a collaboration between two partners in functional performance: Karma, a maker of functional beverages, and Cognizin, a globally recognized, clinically tested branded form of citicoline. 

This partnership developed Karma Energy Stick Packs with Cognizin for the energy drink category.

Each serving delivers 150 mg natural caffeine from green tea, 250 mg Cognizin citicoline, and nine essential vitamins to support clean energy, sharper focus and overall well-being.

As consumers increasingly seek nootropics (natural or synthetic substances that enhance cognitive performance) and brain-health benefits from their beverages, Karma offers a solution rooted in transparency, research and functionality. Convenient and built for busy, wellness-driven lifestyles, Karma Energy Stick Packs offer operators a premium product that answers the growing demand for smarter, more intentional energy — elevating both consumer experience and category innovation.

Karma Energy Stick Packs with Cognizin were nominated for Automatic Merchandiser’s 2026 Readers’ Choice Awards, which recognize the Best New Products for Convenience Services in 2025.