Brevel, CBC Group team up to develop functional beverages and dairy alternatives

Seeing an opportunity in consumers’ demands for high protein and functional beverages, Brevel Ltd. and Central Bottling Co. will work together to develop functional beverages and dairy alternatives containing Brevel’s microalgae protein and oils. CBC Group is Israel’s largest beverage company and the national franchiser of such global brands as Coca-Cola, Carlsberg and Muller. CBC also has a strong presence in Eastern Europe and South Africa/MENA region.

Brevel cultivates its microalgae ingredients by combining light with sugar fermentation in indoor reactors. This produces nutrient-rich microalgae without genetic modifications. The production process yields a neutral-tasting powder containing up to 70% microalgae protein concentrate. As a plant-based protein booster, it can be added to meat and dairy alternatives.

As part of the commercial alliance, CBC Group directed a strategic investment of nearly $20 million in Brevel’s most recent seed-funding round.

What they are saying

“Our first commercial pilot plant is already primed to meet the first wave of our joint business development goals, delivering great tasting, better-for-you, sustainably sourced products to the growing population of health-conscious consumers,” said Yonatan Golan, Brevel’s co-founder and CEO in a release.

“As we pursue our strategy of continuous innovation to deliver superior products that respond to evolving trends and customer demands, partnering with Brevel is a natural fit,” said Lihi Rothschild, head of innovation for the CBC Group in a release. “The company’s groundbreaking approach gives us the opportunity to explore new categories and solutions and opens new doors in terms of the range of exciting consumer applications we can offer.”