Lifewtr Immune Support expands PepsiCo's water portfolio

March 26, 2021

Lifewtr, part of PepsiCo's water portfolio, is expanding its premium bottled water line with Lifewtr Immune Support. The new product is said to have 10% of the recommended daily value of zinc, aiding normal immune function.

The immune-boosting launch marks the first product extension for the bottled water brand since its inception in 2017. 

Showcasing creative expressions, Lifewtr bottles have served as a canvas for emerging artists.

New Lifewtr Immune Support bottles will feature a blue cap, a key differentiator from the original, as well as a code-based design from Zach Lieberman, an artist and educator at the forefront of computer graphics and human-computer innovation. The design was first introduced on the premium bottled water brand's seventh design series, Art Through Technology, in 2019.

 Lifewtr Immune Support (1 liter) is now available nationwide.


[Photo: PepsiCo]
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