Honest Tea CEO Urges New York City To Reconsider Proposed Ban On Large Size Beverages

July 23, 2012

Seth Goldman, co-founder and CEO of Honest Tea, wrote an op-ed piece in The Wall Street Journal urging New York City Mayor Michael Bloomberg to reconsider his proposed ban on beverages over 16 ounces that have more than 25 calories per serving, as compliance it would require the company to incur prohibitive costs. To read the article, click here

Editor’s Insight: Mayor Bloomberg’s proposal raises many questions about how public policy can and should address obesity. This opinion piece is one of many that take issue with the city’s proposal.

Hopefully, the debate will result in greater public awareness of the need to address obesity and a better consensus on how to address it. 07-23-12 By Elliot Maras