August 22nd Webinar: Micro Markets - Gaining a Competitive Advantage

Aug. 22, 2023
Join this Automatic Merchandiser and webinar that explores micro market strategies, with a focus on technology, products and the expansion of unattended retail beyond the workplace.

This event was originally held onAugust 22, 2023 and is now available for on demand viewing.
Sponsor: Due North, FixtureliteNayax & Panoptyc
1 Hour

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Micro markets continue to be one of the fastest growing segments of the convenience services industry. This webinar explores the steps and strategies of some of the leading operators in the country, with a focus on technology, products, and the expansion of unattended retail beyond the workplace.

How can an operator enjoy a competitive advantage in an increasingly competitive landscape? That is the question this webinar will answer. Last year’s webinar was a huge success, with plenty of audience engagement. The 2023 version will be even better as we are lining up some special guests, including some new faces, to share the strategies and experiences that are helping them to enjoy a competitive advantage.

This Automatic Merchandiser/ webinar will explore:

- Utilizing proven retail techniques
- Enhancing end user comfort
- Technology – for the operator and the end user
- Closing a micro market deal
- Loss prevention – Product display
- Merchandising – Product selection
- Hybrid markets
- Emerging markets
- Promotion
- Refrigeration and safety

We'll see you there!

Randy Skyba
VP of Sales & Marketing
Due North
Randy Skyba is the vice president of sales and marketing for Due North, which creates refrigerated, retail merchandising solutions.
Pete Carmain
Vice President of National Accounts
Nayax, NA
Pete is an industry leader and expert in unattended retail and payments. With over 25 years of experience in technology sales, Pete leads the national accounts team for Nayax, North America. Pete specializes in designing and implementing large scale solutions for large operators that combine payments, operations and logistics technologies that improve operators overall business performance through the Nayax suite of products and services.
Steve Orlando
Co-founder and President
Steve Orlando is the Co-founder and President of Fixturelite. He is experienced as a former micro market, vending, and OCS operator for nearly ten years; and calls Phoenix, AZ, home. He holds Lean Six Sigma certification from Purdue University and studied at The University of Arizona - Eller College of Management. He and his company, Fixturelite, have been awarded the Pros to Know industry designation by Automatic Merchandiser Magazine for six consecutive years. Steve leveraged his ten years of unattended retail experience and turned his focus toward helping micro market, office coffee, refreshments, and foodservice operators in the unattended retail space across North America by creating Fixturelite. His role at Fixturelite focuses primarily on leadership and business development. He assists Fixturelite customers with their businesses by providing much-needed retail customer experience solutions and business support systems designed "by operators for operators™." He has been involved in designing, manufacturing, and installing thousands of unattended retail locations across North America.Guest Operator Panelists
Jason Postl
Fresh and Easy Markets
Jason was born and raised in Southern California with a love of family, faith, and sports. He attained a Business degree with a concentration in entrepreneurship from California State University Fullerton. He has lived in Arizona for the past 10 years. His passions are growing businesses where their clients, vendors, and employees all experience a high level of success. He has enjoyed leading in the action sports, healthcare, and now autonomous retail industries where he has met incredible people and mentors along the way. Arthur Siller
Evergreen Refreshments (Seattle)

Bridger Keally
Sales Director
Bridger Keally started as the sales director at Panoptyc with an extensive background in sales but little knowledge of the vending industry. After consulting with industry experts and operators, he quickly realized the stress that theft and labor shortages were inflicting and the need for Panoptyc’s solution. Since then, Keally has been instrumental in bringing Panoptyc to almost 5,000 active markets across the country. To keep up with this growth, Keally aims to integrate with kiosk providers and other key industry partners to make Panoptyc’s services as seamless and accessible as possible for customers. Looking forward, he is focused on providing solutions for vendors outside of just micro market theft. He relishes the opportunity to meet with customers at conferences and site visits to explore their challenges and develop solutions. Keally is a graduate of the University of Colorado Boulder.
Molly Rogers
Managing Editor
Automatic Merchandiser

Moderator: Bob Tullio
Contributing Editor, Automatic Merchandiser/
Tullio B2B
Bob Tullio is a content specialist, speaker, sales trainer, consultant and contributing editor of Automatic Merchandiser/ He advises entrepreneurs on how to build a successful business from the ground up and specializes in helping suppliers connect with operators in the convenience services industry – coffee service, vending, micro markets and pantry service specifically.Subscribe to Automatic Merchandiser's new podcast, Vending & OCS Nation, hosted by Tullio and designed to make your business more profitable.For more information on the services that Tullio offers to operators and suppliers, visit or contact him at [email protected].
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