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Elliot Maras By Elliot Maras
Editor



To Win in OCS, Duo Fine Tunes the Basics
New tools have enabled Southern Refreshment Services in the greater Houston, Texas market to meet evolving customer needs.



Paul Endres, left, and Mike Ferguson applied lessons they learned at a large regional OCS company to launch Southern Refreshment Services in greater Houston, Texas in 1991.
Southern Refreshment Services operates five delivery trucks and two service vans from its 14,000-square-foot facility in Tomball, Texas.
Providing customer support in the front office are, at left, Danielle Reed and Carol Ellis.
Service techs Joe Gumataotao, left, and Danny Moore prepare their vehicles.
The management staff, at left: Fred Sierra, general manager; Mike Ferguson, president; Paul Endres, vice president; and Terry Borski, route manager.
Founded: 1991
Owners: Mike Ferguson and Paul Endres
Vehicle fleet: 5 16-foot delivery trucks, 2 service vans
Brewer lines: Keurig, Flavia, Colibri, Bunn
Private label roasters: Excelso Coffee, Fresh Brew Group USA
Software supplier: Crane Streamware
Annual sales: Not revealed



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Reader Comments
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Posted by Emily Ferguson in Crockett TX
OCS
I thought it was an excellent article and very informative. I learned so much about the coffee business that I wasnt aware of.
(02/27/10 - 09:28 PM)



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