Keurig Brew Over Ice Program

May 24, 2011

Keurig announces its new Brew Over Ice™ program to enable Keurig authorized distributors to tap into the growing iced beverage opportunity, by providing in-office ice solutions to complement specially formulated Brew Over Ice K-Cup® portion packs. 

Specially formulated Brew Over Ice K-Cup® portion packs extend the use of the Keurig brewer into cold beverages and have proven to drive incremental K-Cup® throughput when paired with an in-office ice solution. Varieties include: Celestial Seasonings Perfect Iced Teas includes Half and Half (part black tea, part lemonade), Southern Sweet Black Tea, Sweet Berry Lime IcedGreen Tea, Sweet Tropical Breeze Iced White Tea, Sweet Lemon Black Tea, SweetPeach Black Tea, Sweet Raspberry Black Tea, and Black Tea Unsweetened. Coffee lovers can enjoy Green Mountain Coffee® Nantucket Blend® and French Vanillaiced coffees.

Most offices are not equipped to provide in-office ice solutions to their employees so Keurig has negotiated special pricing for Keurig Authorized Distributors on two models of counter top ice makers, including the New Air AI-100S from Air & Water and Inco Kool Tek IMA from Kool Tek.

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