Aramark Officials Explain How Customer Tracking System Can Enhance Foodservice At Consumer Engagement Technology World In New York City

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Paul Schlossberg, vending industry consultant, describes a presentation by Aramark at the recent Consumer Technology Engagement Expo in New York City. Aramark has installed a system that allows them to track customer movements at a foodservice location, yielding insights into how shoppers view foodservice offerings. Interviewed by Elliot Maras, Schlossberg explains how the tracking system works and the benefits for the foodservice provider.