News Archives| Readers Respond | Submit News | Subscribe to Daily Update | Industry Reports | VMW Blog | Events | For Route Drivers

VendingMarketWatch.com |

Online Article Page

  

VendingMarketWatch News


Caribou Coffee Co., Inc. Supports Emergency Foodshelf Network


Caribou Coffee Company, Inc. announced a partnership with the Emergency Foodshelf Network (EFN) to feed struggling Minnesota families. Caribou Coffee will participate in EFN’s December Baskets of Hope program, which provides a full meal for up to eight people per basket.

To encourage customers to join the cause, Caribou Coffee is offering a free drink – any kind, any size – for each donation of one pound of coffee. The baskets will be delivered Dec. 19 and 20.

"We’ve learned that coffee is one of the most requested items at emergency food shelves," said Alfredo Martel, senior vice president of marketing in a prepared statement. "It’s also one of the least donated. As we strive to produce the very best hand-crafted coffee available, we want to share that coffee with our entire community, including our neighbors in need. This great program gives our team members and customers the opportunity to become involved."

Caribou Coffee team members are taking part in this program by purchasing coffee to donate or by donating their weekly half-pound allotment of coffee to the cause.

EFN will deliver 2,500 ‘Baskets of Hope’ to Minnesota families in December. Caribou Coffee hopes to donate at least 2,500 pounds of coffee from team members and customers so each family receives one in their basket.

"In the past year, food shelf visits have increased 25 percent, and Minnesota families across all demographics are struggling to put food on the table," said Tim Barnes, executive director of EFN. "Giving to those in need is especially important during the holiday season, so we’re thrilled to have partners like Caribou Coffee on board. Through their generosity we are able to help more than 2,500 local families." To learn more or to donate directly, visit www.emergencyfoodshelf.org.

Editor’s Insight: Caribou Coffee Co. joins a growing list of food and beverage manufacturers and service providers who are supporting food banks. These activities are especially important on account of a rising shortage of food for needy families during the current economy. The need is expected to become more severe as unemployment rises. 11-18-08 by Elliot Maras






Submit a Comment

 
Name: *
Subject:
City, State:
Email: *
 
 
   
 
For verification purposes, please enter the characters you see in the image below
 
 
   
 
   
* = required
(comments will appear after this article, as well as on our Readers Respond Page)